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Catching Zs: 4 ways to tap the incoming wave of young workplace talent

February 20, 2024 10:09 AM | Anonymous

Attracting and retaining quality employees remains a pressing problem entering 2024. Solving it could well depend on their ability to connect with a generation whose members are widely viewed as socially attuned, altruistic, demanding and digitally always on.

As Glassdoor observed in a 2024 workplace trends report, shifting workplace generational dynamics have created “a pivotal moment of cultural change that U.S. companies cannot ignore as Gen Z workers—who care deeply about community connections, about having their voices heard in the workplace, about transparent and responsive leadership, and about diversity and inclusion—make up a rapidly growing share of the workforce.”

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